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 Fashion Team Leadership |
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Deborah Kelco Sierchio, Vice President
Deborah is Vice President of the Beauty & Fashion Divisions at Coyne PR. She has a unique understanding of the category, having creating campaigns throughout her career for some of the world’s most prevalent and influential beauty and fashion brands, including Mary Kay, Bumble and bumble (Bb), L’Oréal and Procter & Gamble, Hard Rock International, Safilo and Casio.
Deborah currently oversees public relations activities for Mary Kay, Palmer’s Skin Care, Hard Rock Rock Shops, Solstice Sunglass Boutique and Casio Timepieces. She is instrumental in the development and execution of impactful events, product launches, editor interactions, social media programs, Corporate Social Responsibility campaigns and crisis communications.
Before joining Coyne PR, Deborah served as the Director of Communications for Bb, the prestige hair product company and salon owned by Estee Lauder. Previous to Bb, Deborah worked for a number of fashion & beauty shops including Lippe Taylor, DeVries Public Relations and Cairns & Associates.
Deborah holds a B.A. in Communications and a Certificate of Criminology from Rutgers University in New Brunswick, New Jersey. She is a member of Cosmetic Executive Women.
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Jill A. Kleiner, Account Supervisor, APR
As Account Supervisor in the beauty & fashion group, Jill manages public relations for industry leaders Mary Kay cosmetics, Casio timepieces, Palmer’s skin care and Safilo / Solstice sunglasses.
Jill planned and executed highly successful national product launches for a number of brands, including the introduction of Palmer’s Olive Butter Formula product line, the revolutionary Mary Kay Compact, new Close-Up Toothpaste formulas and multiple Nair product lines. Jill played integral roles in executing major media events, including the well-publicized Mary Kay “A Kiss for Country” campaign, Walt Disney’s “Happiest Celebration on Earth,” Palmer’s World’s Largest “Baby Butter” Massage and Hard Rock Cafe New York’s Grand Opening Celebration in Times Square.
Jill, a member of Cosmetic Executive Women, graduated magna cum laude from Seton Hall University where she received a B.A. in Communications with a concentration in public relations and journalism. She earned the prestigious Accreditation from PRSA (APR) in 2008.
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