Eat a Chiquita: Fruit Brand Gets a Face Lift
Go bananas with a new social media campaign from Chiquita - "Eat a Chiquita" invites users to create a custom banana character by editing the Chiquita banana sticker (which can be shared on Facebook) and exploring the town of Chiquitaville, complete with an arcade, videos, a news stand, and nutritional information. The campaign is also present on Twitter, @ChiquitaChatter, Flickr, Facebook and YouTube.
Source: PSFK.com, 03/24/10

Cisco Asking For Great, Brief Works of Art From Your Flip Camera
Have a Flip camera? Want to be in an advertisement? Cisco is asking consumers to send in their logo-free, family-friendly Flip camera videos to be part of a new user generated campaign for the popular mini camcorder.
Source: BrandFreak.com, 03/23/10

Burger King Prepares To Sponsor Search Error Messages on Digg
The King is launching a new Digg campaign to promote its new "beefy $1 Burger King Double Cheeseburger." The marketing tactic, dubbed "404 Marketing," utilizes search errors by including custom content in error messages. For example, when the user types in a gibberish word, they will receive the following message "No results for '&#&^%' were found. Looks like your search had a typo. Blame it on your tiny hands. The beefy $1 Burger King Double Cheeseburger gives tiny hands some trouble, too."
Source: BrandFreak.com, 03/24/10

Canada Preparing Giant Butt-Mob for Cancer
In an effort to encourage people to take proper care of their behinds, the Colorectal Cancer Association of Canada (CCAC) is launching the "Get Your Butt Seen" campaign, which includes a day-long "butt-mob." To participate, supporters are asked to upload or e-mail photos of their photocopied rear ends on March 31 to raise awareness for the CCAC and its cause.
Source: AdFreak.com, 03/24/10

Twitterers go Offline in the Name of Charity
Thursday marked the second annual "Twestival," an international observance where thousands of Twitterers in more than 200 cities worldwide signed off and volunteered to raise funds for education.
Source: Reuters.com, 03/12/10

It's Official: 2009 was Worst Year for the Newspaper Business in Decades
According to findings released by the Newspaper Association of America, 2009 was "the worst year the newspaper business has had in decades."
Source: MediaDecoder.blogs.nytimes.com, 03/24/10

Hi, Rubik! Faces Behind the Brands
LIFE Magazine has compiled a slideshow of the faces behind 32 famous brands including Mary Kay, Reuters, Pillsbury and Disney.
Source: Life.com, 03/24/10

Will You Turn Off The Lights for Earth Hour? Millions Plan to Flip Switch Saturday
This Saturday at 8:30 p.m. millions of people will participate in the Word Wildlife Fund’s annual Earth Hour – a worldwide effort to bring attention to global warming by turning off all nonessential lights for one hour. Along with individual homes, 2,200 companies, government offices from 30 states and famous landmarks such as the Vegas Strip and Empire State Building have pledged to participate.
Source: USAToday.com, 03/25/10

Don't Let Your Dog or Cat Become an 'Octomom'
In an effort to save her home, the infamous 'Octomom,' Nadia Suleman, signed an agreement with animal rights group PETA to allow the organization to use her name in a new campaign for $5,000. Suleman chose PETA's offer over an offer from Vivid Entertainment to star in one of their adult films in exchange for full payment of her mortgage.
Source: AOLNews.com, 03/25/10