Celebrity Guest Hosts Find Fans, and Some Fun, in Raw’s Ring
Looking to promote a new movie or television show? Forget about late night, the real audience is watching something a little more “Raw” – with an average 5.3 million viewers, WWE’s Raw beats out many of the top syndicated shows in ratings – and celebrities like Jeremy Piven, Bob Barker, Donald Trump and even Astronaut Buzz Aldrin are stepping into the ring, making special appearances in an effort to tap the show’s mostly male, teenaged fan-base.
Source: The New York Times 5/9/10

Six Dollar Google Ad Buy Lands Alec Brownstein Job at Y&R
Alec Brownstein was looking for a job. Instead of taking the traditional route, Brownstein created the Google Job Experiment  – he bought $6 Google ads including the names of five top creative directors which read "Googling yourself is a lot of fun. Hiring me is fun too." He received four interviews and two job offers, and is now emploted at Y&R. Video explaining Brownstein’s experiment has been viewed more than 10,000 times since it was posted on May 3.
Source: AdRants 5/12/10

Top Careers Launched Via YouTube
Forbes highlights celebrities who used YouTube to become famous. The article includes Canadian pop star Justin Bieber whose home-made music videos caught the attention of music industry executives, launching him into stardom and Michelle Phan, an art student who turned her makeup expertise into a full time job by posting beauty tutorials on the video portal – some of which have garnered more than 14 million views.
Source: Forbes.com – Money Builder 5/10/10

Cranium Launches “It’s Real Fun” Casting Call
Looking for your 15-minutes of fame? Cranium is searching for real players and real moments to feature in a TV commercial for an all-new game. To enter, interested parties must submit videos of themselves playing Cranium.  No actors. No scripts. Just FUN.
Facebook.com/Cranium

Air Tahiti Nui Still Inviting You to Stop in Tahiti for $1
Air Tahiti Nui wants travelers to experience the island of Tahiti, even if they are short on cash. The airline is offering $1 Tahiti stopover options for passengers traveling to Australia, allowing them to get a taste of all the island has to offer without the typical $10,000 price tag.
Source: Jaunted 5/10/10

Playboy Centerfold goes 3-D in Naked Attempt to Create Buzz
The latest issue of Playboy features a 3-D centerfold, a first for the almost 60-year-old men’s magazine. According to the magazine’s editorial director, Jimmy Jellinek, magazines must “create newsstand events” to survive in today’s print market.
Source: Associated Press (via USA Today) 5/11/10

Pauly D Flavored Ice Cream!
I scream, you scream, we all scream for…DJ Pauly D? The Jersey Shore star is helping Baskin Robbins “Mix it up” and promote its new “31 Below” soft serve by lending his DJ persona to a special coupon offer.  The campaign also includes Facebook content and a text-for-info option.
Source: Perez Hilton 5/11/10

Virgin Atlantic's iPhone and iPad App Will Help Eliminate Jet Lag
Virgin Atlantic has created an iPhone/iPad app which helps travelers overcome jet lag. Now available from the iTunes store for $1.99, Jet Lag Fighter helps combat the effects of time change by telling users when they should get light, exercise and avoid light. The airline has also released a free app, Virgin Atlantic FlightTracker, which allows users to track Virgin Atlantic flights around the globe.
Source: Jaunted 5/12/10

Rhode Island Offers Nothing in Hunger Effort
As a part of its "Nothing” hunger campaign, the Rhode Island Community Food Bank held a taste test in the Warwick Mall, offering participants a sample of what many local residents would be eating that day – nothing. Footage of the taster’s reactions to the startling reality can be viewed on the Bank’s YouTube channel – RIFoodBank.
Source: AdFreak 5/12/10