300,000 Kanye West Tweets Interrupt Twitter
Kanye West’s interruption of Taylor Swifts acceptance speech at MTV’s Video Music Awards generated almost 300,000 tweets within one hour
Source: Mashable.com, 09/14/09

'Oprah' Takes Flash Mobs to the Next Level
To kick off the 24th season of the “Oprah Winfrey Show” the daytime diva gathered fans in Chicago's "Magnificent Mile" for an exclusive performance by the Black Eyed Peas; midway through the custom version of 'I Gotta Feeling' the entire 21,000 person crowd broke out into a choreographed dance routine
Source: urlesque.com, 09/11/09

Ronald McDonald's Yellow Gloves Go Couture
McDonald’s, the official coffee sponsor of Fashion Week, has partnered with designer Duckie Brown to create a couture pair of Ronald’s signature yellow gloves, available only through Twitter; 100 percent of proceeds go to the Ronald McDonald House, which is celebrating its 35th anniversary this week (See also: LA Times – No clowning around: Duckie Brown does Ronald McDonald gloves)
Source: Advertising Age Online, 09/15/09

My Last Polaroid
The last batch of Polaroid film will expire on September 30, 2009 – MyLastPolaroid.com is asking instant-film lovers to submit their final Polaroid as a testament to the legacy of chemical instant photography; a documentary will be made out of the photos
Source: mylastpolaroid.com

Danish Woman’s One Night Stand Video Is a Government Hoax
Danish government tourism agency, VisitDenmark, released a viral video of a Danish woman claiming to find her child – the result of a drunken night with an American – in an effort to promote the country’s tourism; the video generated more than 800,000 views, but was removed after receiving negative feedback from the online community as many viewers found the video “tasteless” and “tactless”
Source: Mashable.com, 09/14/09

'Sunny' sparks a gaggle of Greenmen
To promote the new season of FX’s “It’s Always Sunny in Philadelphia,” street teams of “Greenman” have been unleashed on major cities, handing out cards encouraging people to tweet about the sightings using the hash tag #sunnfx; the Greenman invasion is part of a larger effort to celebrate the series return, which included a six-city cast tour
Source: USA Today - Pop Candy, 09/16/09

Elsie The Cow Parties With Selena Gomez
Borden’s Elsie the Cow will be celebrating her 70th birthday with a private party at the Texas State Fair on October 10 – Disney Channel star Selena Gomez will help lead the crowd in singing “Happy Birthday” to the famous bovine; in support of the Reading is Fundamental program, attendees will receive a copy of a new children’s book, Say Goodnight, Beauregard, which tells the story of Elsie and her family
Source: Mediapost.com, 09/16/09

Love at First Write
To promote the new romantic film Bright Star, consumers are encouraged to enter a handwritten or digital love letter (via Twitter) for the chance to win a Everlon diamond pavé ring or pendant necklace from A Diamond Is Forever – the top ten entries will be posted on the Bright Star site, where visitors will vote for their favorite entries
Source: USA Today - Pop Candy, 09/17/09

Google crop circles - coordinates clue in online sci-fi mystery
On September 15 the Google UK homepage logo was transformed into a crop circle – clicking on the logo took users to search results about crop circles, and the search engine also posted the coordinates of first UFO landing in HG Wells’ The War of the Worlds; last week Google’s logo depicted a flying saucer abducting the “O” and linked to a query on “unexplained phenomenon” – the online community is currently speculating what all the extra-terrestrial buzz is actually about
Source: Guardian.uk – Enviornment Blog, 09/15/09

I Could Eat It: World's Biggest Hamburger
Steve Mallie, owner of Mallie Sports Grill in Southgate, MI, has created the world’s largest hamburger, as declared by the Guinness Book of World Records – the giant burger weighed in at 185 lbs
Source: Geekologie.com, 09/17/09