12.23.09
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Coyne PR Hotsheet
Coyne PR's weekly newsletter of the industry’s coolest campaigns, Web 2.0, promotions and advertisements
Hotsheet Campaign  

KXVO – The Pumpkin Dance (Christmas Edition!)
The KXVO-TV Omaha Pumpkin Dance is back, spreading some holiday cheer with an original routine
Source: KXVO-TV (CW; Omaha, NE)

 
Hotsheet Campaign  

Christmas Tweets
A London digital marketing agency has created a fun Twitter-based application called “Christmas Tweets,” which collects live Christmas-related tweets and plots them into one of four categories – Christmas spirit, commercialism, credit crunch and religion
Source: ChristmasTweets.co.uk

 
Hotsheet Campaign  

PNP – Portable North Pole
The Portable North Pole (PNP) application from UGroupMedia allows users to send a personalized video from Santa to their friends – custom details include name, age, sex, location and photos
Source: PortableNorthPole.tv

 
Hotsheet Campaign  

Maytag Happy Holidays
Maytag has created a virtual holiday card featuring Tchaikovsky’s “Dance of the Sugar Plum Fairy” played using Maytag washer and dryer parts – users have the option of sharing the card via e-mail
Source: Maytagholidays.com

 
Hotsheet Campaign  

Christmas Light Hero (Original)
Too cool – Wii Guitar Hero is connected to Christmas lights, creating a seasonal musical light show; this 4+ minute video has generated more than 1.7 million views since posting on 12/10
Source: Youtube.com, 12/10/09

 
Hotsheet Campaign  

Desaturated Santa at San Francisco Santacon
People from all over the country participate in their local Santacons – a parade where people celebrate the bearded do-gooder by dressing in their best St. Nick costumes; this year, a special Santa spotted in the San Francisco Santacon received national online recognition for her black and white version of Mr. Claus
Source: LaughingSquid.com.com, 12/16/09

 
Hotsheet Campaign  

Labatt Ad Does not Condone Drunken Santa
Labatt Blue has launched a non-alcoholic beer ad campaign that is not sitting well with consumers – the ad shows a bottle of beer and reads, “Leave one out for Santa, he’s driving” – the words “non-alcoholic” are written in small lettering at the bottom; parents are concerned children might get the wrong message about drinking and driving as well as choosing alcoholic beverages over milk
Source: AdFreak.com, 12/17/09

 
Hotsheet Campaign  

Jack Bauer Interrogates Santa
Jack Bauer of “24” interrogates the wrong man this holiday season and finds himself on “the naughty list” in this viral video holiday card from Rebel
Source: Youtube.com

 
Hotsheet Campaign  

Obamas Enjoy Eco-Friendly Christmas Season at the White House
The Obama’s are adding a bit of green to the White House Christmas – eco-friendly touches include a recycled cardboard "Wishing Tree," decorative garland made of roots harvested from White House property, energy-efficient LED lights and 800+ ornaments which were redecorated by volunteers from all over the country and sent back to the President
Source: BrandFreak.com, 12/18/09

 
Hotsheet Campaign   Sick of Elf Yourself? Try Santa's Snow Globe
Take some holiday stress out on a few unlucky elves in this interactive Web application which allows users to shake up, blizzard and trample some of Santa’s little helpers
Source: AdRants.com, 12/21/09
 
Hotsheet Campaign  

This is the final HotSheet for 2009! We thank you for following us and
all your continued support. Wishing you a wonderful holiday and healthy
New Year! See you all in 2010!

 
Hotsheet Campaign  
Tis' the Season to be Social!
HAPPY HOLIDAYS FROM YOUR FRIENDS AT COYNE PR
Click Here to View Our 2009 Holiday Card

 
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Coyne PR is one of the most recognized independent public relations agencies in the world, receiving more than 50 industry honors in 2009 alone, including Consumer Agency of the Year and the Best Agency to Work for in America by The Holmes Report, in addition to PRWeek’s Midsize Agency of the Year. Coyne PR represents category leaders in consumer lifestyle (automotive, fashion & beauty, food & beverage, pet industry, retail & restaurant, sports, travel and toys & juvenile), healthcare (pharmaceutical, healthcare providers, health & fitness and healthcare instruments), technology (consumer technology and new media) and business-to-business communications. For more information, please visit Coyne Public Relations’ Web site at www.coynepr.com.
 
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