As Vice President, Joe is an integral senior member of the Automotive group and manages the day to day account operations for all Shell Lubricants leading brands which includes Pennzoil, Motorsports, Quaker State/Q, Shell ROTELLA T, Rain-X, Black Magic and Auto Expressions. As automotive team leader, Joe has fostered and developed key brand relationships that have grown the Shell Lubricants account more than 300%.

An integral part of the planning and development for each account, Joe helped conceive and coordinate many best-of-class proprietary campaigns including the Pennzoil Change for Charity events with Jiffy Lube; the Pennzoil Platinum Prize, Rain-X Seemore Safety Campaign and the Pennzoil Platinum Poker Challenge. Joe has also established integral alliances with national partners in support of these brand campaigns.

During his tenure, Joe Gargiulo has expanded the role of the Shell team to include on-going internal corporate communications support for the Shell Lubricants organization. Joe also developed and implemented a sophisticated media monitoring and analysis system for the organization that provides a comprehensive competitive analysis and industry review. Additionally, Joe led the communications efforts for one of the biggest crisis in recent history related to Hurricane Katrina and developed a comprehensive communications plan in response to the base oil shortage crisis.