As an Executive Vice President at Coyne PR, Rich Lukis provides overall corporate direction and strategic counsel.  A consumer PR specialist, Rich has worked with many of the world’s most respected companies, including General Mills, Kraft Foods, Church & Dwight, Campbell Soup, and Shell Oil.  He has developed successful campaigns for some of the countries most recognized brands, including Oreo, Life Savers, Arm & Hammer, Chunky, V8, Pillsbury, Quaker State and Pennzoil.

Prior to joining Coyne PR, Rich was a consumer public relations specialist at New York’s Marina Maher Communications and Custom Event Marketing, a division of BSB Advertising. He developed effective marketing, promotions and high-profile events for clients such as AT&T, Philips Consumer Electronics, MasterCard, Schering-Plough and JanSport Corporation. While vice president of The Sherry Group, a New Jersey-based sports and events public relations agency, Rich managed the company’s most profitable division, which was responsible for dozens of accounts, including Miller Brewing, FedEx, Avon and Spalding, with millions of dollars in billings.

Recognized as one of the sports industry’s most experienced media relations professionals, Rich has managed communications for some of the nation’s most prominent sports properties, including Miller Brewing Company’s NFL relations, Campbell Soups’ NFL sponsorship, FedEx’s motor sports involvement, Avon Products’ Global Women’s Running Program, Ricoh Corporation’s Olympic Volleyball Sponsorship, Oreo’s NASCAR sponsorship, Dr. Pepper’s College Football association, and Planter's NFL sponsorship.

Rich also has coordinated such high-profile events as the NFL’s prestigious Player of the Year announcement at the Super Bowl, as well as the A&P Tennis Classic and Buick Golf Classic. He also served as director of communications for the Champions Tour, the senior men’s professional tennis tour founded by Jimmy Connors.  Rich successfully managed all public relations, advertising and promotions for the circuit.

Rich holds a bachelors degree from Fordham University.