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  Stacey Becker

Stacey Becker

Stacy has worked with a variety of high profile clients in the food and beverage industry including Cadbury Schweppes, Campbell Soup Company, General Mills, Kraft Foods, Massimo Zanetti Beverage USA, McCormick and the Schwan Food Company.  

 

Stacy has helped plan and execute major media driven events including the beloved Pillsbury Bake-Off Contest and helped celebrate anniversaries for some of America’s greatest icons including Ritz, Mott’s and Old Bay Seasoning.

 

Stacy has managed and executed numerous new product launches for major brands such as Honey Maid, Red Baron Pizza, Hawaiian Punch, Old El Paso, Green Giant, Cheerios, Fiber One and Progresso.  She has also developed successful health-based programs for Cheerios Circle of Helping Hearts and Eat Better America, as well as youth-based PR initiatives for Fruit Roll-Ups, Yoplait Kids Yogurt, SpaghettiOs, Pillsbury Toaster Strudel, Fun Fruits and Mott’s.

 

As the lead of Coyne’s internal Social Media group, Stacy has helped the company stay on the forefront of the ever changing media landscape and has been integral in educating the company on the emerging trends that continue to surface. Stacy helped create MyBlogSpark, General Mills’ blogger network which helps brands connect with its more than 4,000blog members through relevance, relationship building and conversation.  She also planned and executed two major blog events at General Mills’ headquarters in which nearly 75 bloggers attended.

 

Stacy has a Bachelors of Arts in Communication from Rowan University in New Jersey.

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