Super 8, a part of Wyndham Hotel Group, is one of the most recognized hospitality chains in America. Over the years, Coyne supported Super 8 and other Wyndham brands with ideation, creative and strategic public relations planning. In a competitive and crowded hospitality market, Coyne’s diligent and unique PR counsel has not only driven immense brand awareness for Super 8, but also raised the brand’s profile among media and consumers.

To celebrate Super 8’s 40 years of hospitality, Coyne sought to break the Guinness World Record for the largest pillow fight in the brand’s home state of South Dakota. Super 8 tapped TV personality and former NSYNC pop star Joey Fatone, to serve as host, throwing the inaugural pillow at South Dakota State’s mascot, “Jack the Jackrabbit.”
  • Cayman Islands
  • Crayola
  • Bosch
  • UPS
  • ESPN
  • Pennzoil
  • Timberland
  • WebMD
  • Quaker State
  • Quest Diagnostics
  • Casio
  • Burger King
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  • Longines
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  • The University of Virginia Darden School of Business
  • Reef
  • Humana
  • GE Water
  • Banfield Pet Hospital
  • Mary Kay
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  • Novartis
  • Yahoo Sports
  • USTA
  • ChapStick
  • Tough Mudder
  • NFL Players Association
  • Red Robin Gourmet Burgers & Brews
  • IRONMAN
  • Chunky
  • Fiat Chrysler Automobiles
  • Entenmann's
  • National Canine Research Council
  • Newman's Own Foundation
  • CeraVe
  • Perdue
  • Arby's Foundation
  • IMAX
  • Pacira
  • USA Swimming Foundation
  • Babies"R"Us
  • Daytona International Speedway
  • National Confectioners Association
  • AOL Engadget
  • Owens Corning
  • Disney Parks & Resorts
  • BASF
  • Pfizer Legal Alliance
  • Eggland's Best
  • Courvoisier
  • Red Bull Arena
  • Hong Kong Tourism Board
  • South African Tourism
  • USA TODAY Sports Media Group
  • Cardinal Health
  • Salix
  • Hard Rock International
  • VF Corporation
  • Stryker
  • Mike & Ike
  • Mohegan Sun
  • Graco
  • Outrigger Resorts
  • Del Monte
  • Seventh Generation
  • Harley-Davidson
  • Pillsbury
  • PEEPS
  • Cheerios
  • Milk-Bone
  • United States Golf Association
  • Candy Land
  • Pup-Peroni
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  • Heathrow International Airport
  • Accuweather
  • BD
  • Advil
  • Bayer Animal Health
  • MLB Players Association
  • The Container Store
  • Meow Mix
  • Mini Oreo
  • BMW
  • Murad