- Coyne PR won top honors in the Paid Influencer Programs + Endorsements category at the 2026 Innovation SABRE Awards for its viral campaign with CeraVe and Jake Shane.
- Coyne also earned four Certificates of Excellence in diverse categories, showcasing the agency’s strength in sponsorships, real-time engagement, branding and collaborations.
- Awarded campaigns included work for Humana, Edible and Pennzoil, reinforcing Coyne PR’s position as a multi-category leader in strategic, creative communications.
Coyne Public Relations is thrilled to announce its standout win in the 2026 Innovation SABRE Awards, with CeraVe’s boundary-pushing influencer campaign taking home top honors in the “Paid Influencer Programs + Endorsements” category. In addition, Coyne PR earned four Certificates of Excellence across a range of strategic and creative disciplines, reinforcing the agency’s leadership in cutting-edge communications.
WINNER
Paid Influencer Programs + Endorsements
CeraVe – CeraVe Taps Jake Shane to Skin-terrogate Derms at AAD
In a campaign that blended medical credibility with cultural wit, Coyne and CeraVe partnered with viral comedian Jake Shane to “skin-terrogate” dermatologists at the American Academy of Dermatology (AAD) conference. The result was an unfiltered, entertaining and deeply informative social campaign that resonated with Gen Z audiences and skincare enthusiasts alike, reinforcing CeraVe’s authority in derm-backed education through humor and heart.
CERTIFICATES OF EXCELLENCE
- Sponsorships: Humana Game Changers – The Next Chapter
- Real-Time Engagement: Culturejacking: Sound the Alarm – How Edible Turned a TV Moment Into Cultural Buzz
- Brand Identity and Design: Rebranding? There’s an Edible® for That
- Brand Collaboration: Drivers with Drivers – Pennzoil and PXG Collaboration Celebrates Performance On and Off the Course
“These wins are a true testament to the collaboration and creativity shared between our team and our client partners,” said John Gogarty, President of Coyne PR. “It’s an honor to be recognized by PRovoke for work that not only delivers strong results but resonates deeply with audiences.”
Winners will be awarded during the IN2 SABRE Presentation on February 26 in NYC. For a full list of 2026 Innovation SABRE Award winners, visit here.
ABOUT PROVOKE:
PRovoke was founded as the Holmes Report in 2000 by Paul Holmes, founder and chair, who has more than three decades of experience writing about and evaluating the public relations business and consulting with both public relations firms and their clients. PRovoke delivers against its mission by providing the most sophisticated reporting and analysis on public relations trends and issues, along with an extensive global footprint of events and awards.
ABOUT COYNE PUBLIC RELATIONS:
Founded in 1991, Coyne PR is a leading independent public relations firm in the United States, thriving in the global communications landscape. Our firm is committed to excellence and innovation and delivers impactful strategies and creative solutions for some of the world’s most prestigious brands. Our team of nearly 150 professionals, based in vibrant New York and New Jersey offices, collaborates across a network spanning 115 cities, 49 countries, and six continents, thanks to our partnership with The Worldcom Public Relations Group. At Coyne PR, we pride ourselves on navigating the complexities of a rapidly evolving media environment, ensuring our clients achieve their communication goals with precision and flair. Our work, recognized with over 1,000 industry awards, reflects our dedication to creativity, strategic planning, and exceptional service. To discover how Coyne PR can elevate your brand’s message and connect with global audiences, visit www.coynepr.com.
