Parsippany, N.J., June 7, 2017 –Coyne Public Relations announced it has been selected to support the U.S. launch of Treemote™, a wireless, user-friendly remote control that can control holiday lights up to eighty feet away. As part of the partnership, Coyne PR will develop and execute a communications campaign with the goal of driving nationwide consumer awareness about Treemote during the lead up to the holiday season. The campaign will focus on a comprehensive media relations program targeting traditional media outlets along with key industry and social influencers and bloggers along with industry event support.
“We recognized a specific need for a convenient, easy-to-use product to eliminate the hassle of crawling under a Christmas tree to turn its lights on and off,” said Martin Schenk, creator of Treemote.“Treemote has seen great success in Canada and we know Coyne is the right partner to bring us to market in the U.S.”
Treemote solves the daily task of switching holiday lights on and off by using the wireless Treemote device. Treemote is simple and easy to install. To use, customers plug the white receiver into any wall outlet, and then plug a string of lights into the receiver. Using the green tree-shaped remote, customers can control lights from up to 80 feet away. Although geared for the holidays, Treemote can be used throughout the year all around the house to help control hard to reach lights and small appliances, such as table lamps, fans, radios and more.
“We are thrilled to partner with Treemote to help elevate the brand among consumers and media alike in the U.S.,” said Brian Murphy, Vice President, Coyne PR. “The success the product has seen in Canada is incredible and we look forward to generating that same level of awareness and enthusiasm for Treemote in the U.S. leading into the all-important holiday season.”
For information about Coyne PR, please visit www.coynepr.com.
ABOUT TREEMOTE:
In 2013, Martin and Shelby Schenk recognized the hassle of having to crawl behind or under a Christmas tree to turn the lights on and off, and thus created Treemote – a wireless, user-friendly remote control that can control holiday lights up to 80 feet away. Shortly after its inception, Treemote appeared on the hit show “Dragon’s Den” and became an instant hit in Canada. Today, Treemote is expanding to the U.S. and is now available online and at select retailers nationwide. Treemote can be used year round on hard to reach lights and appliances, in addition to being a great gift or stocking stuffer. For additional information, visit www.Treemote.com.
ABOUT COYNE PUBLIC RELATIONS:
Coyne PR is a public relations firm with expertise in PR, social and digital with more than 160 full-time professionals. As one of the Top 15 Independent PR Firms in the U.S., Coyne delivers programs built on a foundation of stand-out creative, integrated thinking and activation capabilities to effectively convey messages across paid, earned, shared and owned channels for its clients. These programs have been recognized with more than 900 industry awards since the agency’s inception in 1991 and led to the agency being named the 2016 Best Agency to Work For Globally by The Holmes Report. Spanning nearly 20 industry verticals, Coyne’s client roster includes many of the most respected companies in the world and those who want to be, including The Walt Disney Company, Hard Rock International, Shell Oil, Chrysler, Timberland, Pfizer, VTech, Allergan and Columbia Business School, among others. In addition to its offices in New York and New Jersey, the agency’s footprint spans across 115 cities, in 49 countries on six continents through its partnership in The Worldcom Public Relations Group®. With an average agency of record client tenure exceeding five years, Coyne has consistently delivered breakthrough creative, unmatched business results and exceptional client service for more than 25 years. The agency’s cornerstone and creative approach is rooted in its Results First process, where the agency always begins with the end in mind, ensuring clients are always where they want to be.
