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Travel PR Has a New Destination: The Answer Box
Blog
Travel PR Has a New Destination: The Answer Box

For decades, travel brands have competed for attention across familiar terrain: glossy magazine spreads, best-of lists, destination roundups, broadcast segments, search rankings and social feeds. The goal was always the same: inspire discovery, earn trust and move someone from curiosity to consideration. Today, that discovery journey is changing in real ...

Coyne PR Named a Finalist for Seven 2026 PRSA NY Big Apple Awards
news
Coyne PR Named a Finalist for Seven 2026 PRSA NY Big Apple Awards

Coyne PR has been named a finalist for seven 2026 PRSA-NY Big Apple Awards. The agency earned finalist honors for campaigns on behalf of Humana, CeraVe, Pacira, Owens Corning, Pennzoil, Edible and TheraBreath. Winners will be announced at the 2026 PRSA-NY Big Apple Awards Gala on September 17 at Sony ...

Media Minute: Ben DuBose
video
Media Minute: Ben DuBose

In this episode of Coyne PR's Media Minute, Ben DuBose, News Editor at AMPP Media, discusses what it takes to build meaningful relationships between media and PR professionals, the strategies that lead to stronger storytelling, and why communication, collaboration, and credibility remain at the center of successful partnerships.

Rapper Pitbull Sets World Record for Largest Gathering of People in Bald Caps
hotsheet
Rapper Pitbull Sets World Record for Largest Gathering of People in Bald Caps

Aldi leaned into pop culture by rebranding as "BALDI" for one day outside BST Hyde Park to celebrate Pitbull's Guinness World Record attempt for the largest gathering of people wearing bald caps. The experiential activation featured a branded pop-up handing out free bald caps, aviator sunglasses, temporary tattoos and ready-to-drink cocktails, encouraging concertgoers to embrace the "Mr. Worldwide" look. By reacting to a viral cultural moment with humor and immersive experiences, Aldi generated buzz well beyond the grocery aisle.

MSN 7/9/26

Coffee Mate Gets Your 'Situation-Sip'
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Coffee Mate Gets Your 'Situation-Sip'

Coffee Mate is embracing the chaos of modern dating with its new "Situation-Sip" campaign, introducing a limited-edition Mixed Fruit Flavored Creamer inspired by the idea of a summer situationship. Starring Summer House personality Carl Radke, the social-first activation encourages fans to engage through Instagram DMs and limited-time product drops while showcasing the creamer in everything from coffee to dirty sodas and cocktails. By tapping into a trending relationship trope with humor and scarcity, Coffee Mate turned a seasonal flavor launch into a conversation-starting cultural moment.

MediaPost 7/21/26

How Michelob Ultra and Leo Messi Prepared for the Most Unpredictable Marketing Moment of the World Cup
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How Michelob Ultra and Leo Messi Prepared for the Most Unpredictable Marketing Moment of the World Cup

Michelob Ultra launched a tribute campaign honoring Lionel Messi immediately after Argentina's World Cup final loss, celebrating his 20-year World Cup career through a bar tab listing his accomplishments instead of drink orders. The campaign was created in advance and held until Argentina's tournament run ended, allowing the brand to respond instantly across social media, Telemundo and Times Square billboards. By preparing creative assets for multiple outcomes, Michelob Ultra demonstrated how brands can successfully capitalize on unpredictable real-time moments.

Inc. 7/20/26

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