We believe that each leader of a company who cares for thousands of employees should be well-trained to navigate conversations with media and influencers that are critical to the success of the company and the jobs of their coveted staff.

Communications can remind a parent that they need to take time with the family to make memories and cement the foundation for a healthy adulthood. Whether it be a modest outing to a local hotel for a weekend trip or taking the dream vacation to Disney World.

Public relations can help educate on product flaws that save lives during recalls, teach people about the dangerous effects of opioids and present options and educate the disadvantaged about programs that will aid both them and their communities.

Communication inspires, explains and provides a real understanding. It helps end conflicts amicably with a sense of fairness. It brings people together to work toward common goals and aspirations.

Communication is the multiplier that drives success whether it be between two people, two hundred or two million people that allows for collaboration and contribution toward a better existence.

Great communication is what makes us the best versions of ourselves. Therefore, we choose to pursue communications because we choose to make the world a better place.

That’s our Y. What’s yours?