Coyne Public Relations is thrilled to announce that, together with the V Foundation for Cancer Research, it has been awarded a prestigious PRSA Bronze Anvil Award of Commendation in the category of Media Relations > Associations/Nonprofit Organizations for the outstanding campaign commemorating the 30th anniversary of
the V Foundation for Cancer Research.

The V Foundation and Coyne PR worked together to amplify the legacy of Coach Jim Valvano and his speech at the 1993 ESPYS, marked by his famous words: “Don’t Give Up. Don’t Ever Give Up!”®   Through compelling narratives from friends of Jim, researchers and cancer thrivers, the V Foundation and Coyne showed the impact of – and continued need for – funding for cancer research. 

Linda Bernstein Jasper, Senior Vice President of Coyne PR, commented on the achievement, “It is gratifying to be recognized with an Award of Commendation, which underscores our commitment to impactful campaigns. Our partnership with the V Foundation is a prime example of how collaboration enhances our ability to drive meaningful change.”

The PRSA Bronze Anvil Awards are known for recognizing the best of tactical public relations programs across the industry, and receiving this Award of Commendation is a testament to the strategic and creative capabilities that Coyne PR brings to all its partnerships.

The icon of the public relations profession, the Anvil Awards recognize the best public relations programs of the year and the highest standards of performance in the profession. Commonly referred to as “the Oscars of the public relations profession,” the Anvils culminate in a prestigious award show each spring in the heart of Manhattan. For more than 75 years, the Anvil has served as the industry’s most distinguished honor recognizing the very best in PR.

Founded in 1991, Coyne PR is a leading independent public relations firm in the United States, thriving in the global communications landscape. Our firm is committed to excellence and innovation and delivers impactful strategies and creative solutions for some of the world’s most prestigious brands. Our team of more than 150 professionals, based in vibrant New York and New Jersey offices, collaborates across a network spanning 115 cities, 49 countries, and six continents, thanks to our partnership with The Worldcom Public Relations Group. At Coyne PR, we pride ourselves on navigating the complexities of a rapidly evolving media environment, ensuring our clients achieve their communication goals with precision and flair. Our work, recognized with over 1,000 industry awards, reflects our dedication to creativity, strategic planning, and exceptional service. To discover how Coyne PR can elevate your brand’s message and connect with global audiences, visit