Coyne PR was charged with increasing awareness for the Monistat suite of yeast infection treatments and establishing the benefits of Monistat over the prescription alternative. We developed “Y.I. am in Control,” a creative platform to educate women to be more proactive about their vaginal health by understanding the changes their bodies will experience as they move through their 20s, 30s, 40s, 50s and beyond. The campaign is being brought to life through unique partnerships and a year-round integrated communications program.

  • Stryker
  • Timberland
  • Mohegan Sun
  • Cartoon Network
  • Advil
  • Red Robin Gourmet Burgers & Brews
  • Murad
  • IMAX
  • Perdue
  • CeraVe
  • Chiquita
  • USTA
  • Lifetime Digital
  • Quest Diagnostics
  • BD
  • Harley-Davidson
  • Bosch
  • Arby's Foundation
  • The Container Store
  • Harlem Globetrotters
  • VF Corporation
  • Quaker State
  • Casio
  • Crayola
  • Telemundo
  • NFL Players Association
  • Red Bull Arena
  • Yahoo Sports
  • Outrigger Resorts
  • The University of Virginia Darden School of Business
  • Banfield Pet Hospital
  • Milk-Bone
  • Pillsbury
  • Cardinal Health
  • National Confectioners Association
  • Allergan
  • Pfizer Legal Alliance
  • BASF
  • Humana
  • Burger King
  • USA Swimming Foundation
  • Zoetis
  • Pacira
  • ESPN
  • Newman's Own Foundation
  • Hard Rock International
  • South African Tourism
  • Goodyear Tire & Rubber Company
  • Mike & Ike
  • Babies"R"Us
  • United States Golf Association
  • Graco
  • PEEPS
  • Pennzoil
  • Daytona International Speedway
  • Hong Kong Tourism Board
  • ChapStick
  • WebMD
  • Shell Rotella
  • Entenmann's
  • Cayman Islands
  • Pup-Peroni
  • Salix
  • Seventh Generation
  • Longines
  • IRONMAN
  • Cheerios
  • Disney Parks & Resorts
  • Accuweather
  • Novartis
  • Lane Bryant
  • National Canine Research Council
  • Mini Oreo
  • VTech
  • Owens Corning
  • Penn Medicine
  • Del Monte
  • MLB Players Association
  • Bayer Animal Health
  • UPS
  • GE Water
  • Reef
  • Mary Kay
  • USA TODAY Sports Media Group
  • Courvoisier
  • Fiat Chrysler Automobiles
  • Tough Mudder
  • Playmobil
  • NUK
  • BabyCenter
  • Preparation H
  • AOL Engadget
  • BMW
  • Heathrow International Airport
  • Candy Land
  • Eggland's Best
  • Chunky
  • Meow Mix