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Each year, the ASCPA hosts its annual Humane Awards Luncheon, which honors animal heroes who vitally help humans or other animals in extraordinary ways, as well as people who demonstrate great commitment to assisting at-risk animals. After being told that it’s impossible to get national media for the event, ASPCA turned to Coyne. Challenge accepted! The team delivered national placements including PEOPLE, MSN, FOX & Friends, Parents Magazine, Cheddar, Hollywood Life, Southern Living, The Kelly Clarkson Show and Yahoo!.