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Humana

Humana is one of the country’s largest companies, offering both insurance services and personal healthcare through its CenterWell line of business. For more than 15 years, Coyne PR has worked closely with Humana to support its insurance business, national sponsorships, wellness initiatives, regional brand building and provision of healthcare through CenterWell Senior Primary Care, CenterWell Home Health and CenterWell Pharmacy. Our work has resulted in billions of media impressions and campaigns have been recognized with nearly 60 industry awards.

To show that vitality knows no age, Coyne captured the energy of “mall walkers” at the Mall of America, showcasing everyday athletes proving that fitness and fun don’t stop at 60. These heartwarming stories embodied Humana’s belief that we’re as young as we feel, resonating with audiences and reinforcing the brand’s positive, human-centered approach to wellness.