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Entenmann’s is a beloved brand that has been bringing sweet smiles to the faces of families for more than 120 years. Coyne continuously bakes up creative PR and Influencer strategies as well as creative advertising campaigns that keeps the brand as fresh as its cakes and donuts. Through year-round integrated promotions for its donuts, mini cakes and Little Bites Muffins, Coyne has helped this classic brand maintain relevance with today’s consumer and generate some pretty sweet results, including Entenmann’s officially became a billion dollar brand in 2019.

As snacking trends shift toward on-the-go, we have developed creative to promote the brand’s growing Minis line.