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Maison Courvoisier

As the U.S. agency of record for Maison Courvoisier® Cognac, Coyne PR spearheaded initiatives to enhance the brand's recognition and appeal within the luxury spirit market. The brand challenged Coyne PR to unveil a new global brand look and campaign spotlighting Félix Courvoisier’s daily principle of celebrating an elevated joy. The Most Awarded Cognac House’s relaunch targeted a new generation of Cognac drinkers with a reimaged, premium elegance.